How it works

One object. Many possibilities.

A tap or scan opens the right action instantly—without an app—and the destination can evolve without replacing the physical product.

A collection of Magictap NFC and QR products

The process

From idea to interaction.

We shape the physical product and digital journey as one experience.

01

Define

We clarify the audience, environment and action the product should enable.

02

Make

We choose the form, material, finish and production method for the setting.

03

Connect

Each item receives its NFC, QR and managed short-link identity.

04

Manage

You can update destinations and review interactions after launch.

What happens on a phone

Tap. Open. Act.

Compatible phones read the embedded NFC tag; every phone can scan the QR code. Both lead to the same managed experience.

  • 01

    No app download

    The experience opens directly in the customer’s browser.

  • 02

    Right destination

    Open a review form, contact profile, menu, Wi-Fi setup, website, social page or custom experience.

  • 03

    Editable later

    The physical NFC and QR identity stays in place while its destination can be updated.

  • 04

    Measurable

    Supported products can report visits and scans so you can understand usage.

Ready to connect something?

Tell us what should happen after the tap.

Start a project